#TwoHearts was created to increase the visibility and awareness of equestrian sport around the world in the build-up and during Rio2016 in order to get more coverage, more clicks, more viewers, more engagement, more appreciation, more understanding and ultimately more FANS.
...the remarkable relationship between horse and rider. A unique sport at the Olympic & Paralympic Games
To Rio2016, all the fans, athletes, grooms, farriers, support teams and National Federations that made #TwoHearts such a huge success.
To the wonderful creative minds and agencies that helped us along the way: ButFirst, IMG, Ogilvy, PixelforDinner, Tall, Weber Shandwick
#TwoHearts was a campaign but it has always existed and will continue to inspire, motivate and move people